PSK is an athleisure brand sold in major retailers. Seeking to launch the DTC side of the business, PSK brought us in to do a full makeover of their branding and creative.
Deliverables included a new logo, website design, typography application, graphic design, visual brand direction and content creation. (Photography and motion)
Creative Director: Liz Padilla
Creative and Design: Antony Smith
Director: Bart Baldwin
Photography: Chris Zuponcic
Telly award winning commercial spot.
Director: Bart Baldwin
Producers: Digichrome Studios / Baldwin-5
We love whiskey so imagine our good fortune when we got the chance to write, produce and direct this :30 spot for Jack Daniel’s. Included in this production package were three corporate videos and all the still photography for Brown-Forman’s global annual report.
Shot on location at a trio of Jack Daniel’s and Woodford Reserve distilleries in Kentucky and Tennessee. Sign us up for some more!
Written and Directed by Bart Baldwin
Producer: Goat Rodeo Productions
Photography: Thomas Hart Shelby
DP: Boryana Alexandrova